01. Seeking Digital Change and Exploring New Growth Poles

Ye Dong, President of the Taizhou Home Furnishing Industry Association and Chairman of Xingwei Home Furnishing, said that the home furnishing market is now facing multiple challenges such as intensified competition, increasingly personalized consumer demand, and serious product homogenization. Enterprises urgently need to improve market competitiveness through technological innovation and brand building.

Xingwei Home Furnishing grew from a small factory producing caster wheels for office chairs into an international enterprise known for having the largest variety of chair styles in the world and the world's largest output of plastic chairs. This growth was inseparable from each proactive transformation.

During the early stage of investigating digital construction, the company experienced confusion and hesitation because digital transformation requires major investment and every step must be considered carefully. However, after contacting Soonfor, the company completely changed its understanding of digital transformation. It realized that digital transformation is imperative for home furnishing enterprises, and that failing to keep pace with the times would mean being left behind. Xingwei therefore made a decisive decision to start deep cooperation with Soonfor. Practice proved that this path was correct. Through deep cooperation with Soonfor, Xingwei effectively integrated people, processes, and resources within the enterprise, raised its intelligent manufacturing capability to a new level, found new growth points, and achieved rapid development.

By organizing this private board-style meeting, the association hoped that Xingwei's practical experience would bring real gains to participants and help lead intelligent manufacturing in the Taizhou home furnishing industry to a new level.

02. Deep Digital Empowerment Helps Build a Growth Curve

The event specially invited Soonfor Software Chairman Zhang Aiguo and senior consultant Liu Yihui to share top-level planning for digital transformation and benchmark implementation cases. Their goal was to help leading home furnishing enterprises in Taizhou establish top-level thinking for digital construction and do a better job in top-level planning.

At the beginning of the conference, Zhang Aiguo delivered a lecture titled Top-Level Thinking for Digital Transformation in the Home Furnishing Industry. He comprehensively explained how to establish top-level digital thinking and design from perspectives such as the essence of digitalization in enterprise management, the ultimate model of digital transformation, the underlying logic and top-level thinking of enterprise digitalization, and the key path of transformation.

After that, Liu Yihui brought a sharing session titled Implementation Plan for Digital Transformation in Benchmark Enterprises. Using Xingwei Home Furnishing as a benchmark case, he systematically explained the key nodes in the digital construction process around sixty-nine key points across the full value chain of home furnishing enterprises, covering the entire chain from research and design to after-sales service, which made the concrete practice of digitalization much clearer for participants.

03. Continuous Industry Cultivation Leads Intelligent Manufacturing Upgrading

The event focused on helping enterprises understand the importance of digital transformation, grasp top-level methodology, and learn practical benchmark experiences. Through the combination of association organization, enterprise sharing, and professional consulting, it provided home furnishing entrepreneurs in Taizhou with clearer ideas for digital upgrading and intelligent manufacturing transformation.

Soonfor Software continues to deepen its work in the home furnishing industry and promote the upgrading of intelligent manufacturing through mature digital management methodology, benchmark implementation experience, and long-term industry service capability.