In the post-pandemic era,the wind of new infrastructure is blowing toward us, with the industrial internet prominently included.

As the product of deep integration between industry and the internet under the digital wave, the industrial internet is regarded as the key to launching a new round of industrial revolution, and this time it has beenincludedinthe new infrastructure camp,becoming a clear positive factor for the development of the home furnishing industry

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Why is it a positive factor?Through intelligent technology, the industrial internet aims to help enterprises realize customer-demand-based resource supply and efficient allocation, improve efficiency and reduce costs, enhance their ability to respond to the market and withstand risks, and thereby allow advanced capacity in traditional home furnishing manufacturing to eliminate backward capacity

.In the past, the industry generally continuedthe M2C production model,in which Mstands for manufacturer and C stands for consumer,and M2C means that manufacturers forecast the market and formulate plans

.This modelmakes it difficult for product supply to match market demand, and those products piled up in warehouses without being sold represent enormous waste of materials, labor, and space

.As a high-tech enterprise focused on home furnishing management informatization and intelligent manufacturing upgrades, Soonforproposed very early onthe "C2M" production concept.That is,to let user demand drive manufacturing and produce exactly as much furniture as there is demand for, thereby solving the mismatch between enterprise supply and demand.

In this regard, Soonfor emphasizes: all manufacturing without user demand is actually waste!Enterprises must discard"planned production,"andto shift from "M2C" to "C2M", they mustuse industrial internet platforms to connect the entire process of design, manufacturing, and delivery through informatization, open up the closed loop between market and manufacturing, greatly reduce manufacturing and management costs, and eliminate backward capacity

.In addition,the shift to the C2M model enables the industrial internet and the consumer internet to connect seamlessly. By collecting large amounts of consumer behavior data, enterprises can formulate operating strategies more promptly and more precisely. Therefore,this will become an important fulcrum for manufacturing enterprises to transform toward high-end production and build data moats

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So far, growth in commercial housing sales area, total sales value, and the growth rate of real estate developers' investment have all shown a clear downward trend. Weak growth in the upstream real estate market has already begun to emerge.Correspondingly,the downstream home furnishing market has contracted in step, triggering a domino effect: on one hand, competition has entered the era of stock competition and price wars are inevitable; on the other hand, manufacturing, labor, and management costs remain high. Under these opposing pressures, the home furnishing industry has entered the era of thin profits

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There is no doubt that while leading enterprises can exchange price for market share, the survival of small and medium-sized enterprises will become even more difficult.An important reason is that small and medium-sized enterprises lack the ability to respond to the market with agility and speed, and outdated production models lead to severe waste and narrow profit margins

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Therefore, whether C2M can be used to complete capacity transformation, eliminate backward capacity, and reduce manufacturing waste is not only a matter of strategic foresight for transformation and upgrading, but also of life and death for small and medium-sized enterprises.To get C2M model through, the first thingto changeis mindset.For many enterprises, when C2M is mentioned, the first thing they think of is connecting the front end and back end. But in fact, if enterprises want to implement C2M, they must first launchproduction digitalization

.A largenumber ofenterprisescannot supply according to customer demand because their production model has not changed, making it difficult to achieve satisfying personalized production with industrial efficiency. Soonfor, by obtaining customer demand and throughflexible one-piece flowproduction and the transformation of flexible raw material supply chains

, helps enterprises realize production according to customer demand.On this basis, Soonforthrough the comprehensive transformation of enterprise marketing, manufacturing, and the raw material supply chain, the three driving carriages,from front to back and from point to surface, achieves full-processintegration,

truly putting supply-side reform into practice and completing the implementation of C2M.In this regard, the vivid description by Zhang Aiguo, chairman of Soonfor Software:

"If home furnishing enterprises want to get the C2M model through, they need to cultivate both external and internal capabilities and realize full-process informatized linkage. Design software is the external capability, turning what users imagine into what they can see; management software such as CRM, ERP, APS, MES, and SCM is the internal capability, linking enterprise marketing, R&D, manufacturing, logistics, and installation so that what is seen becomes high-efficiency, low-cost results. Strong external capability brings more customer acquisition; strong internal capability makes delivery easier. Neither can be missing."Hailedas"China's No. 1. brand in solid wood bathroom cabinets,"Xinhai Galan introducedSoonfor's front-end sales system, MES production system, and ERP management system, completing the connection between manufacturing, marketing, and design, achieving C2Mimplementation

, and gradually developed into a comprehensive bathroom enterprise integrating the design, manufacturing, and marketing of complete bathroom supporting products.As a high-end whole-wood home furnishing brand, Tucson Woodworks implemented the C2M model with Soonfor's collaboration, using data to drive design, manufacturing, logistics, installation, and after-sales service,

greatly improving the output efficiency per unit area of the factory.It can be seen that,the disruptive transformation of production models brings not only superficial capacity improvement, but more importantly substantial cost reduction, and advanced capacity becomes a powerful weapon in market competition

.For home furnishing enterprises, if they want to implement C2M and complete

production transformation, they must not only connect the front end and back end, but also achieve point-to-surface upgrading on that basis, which will become the key focus of future enterprise work.