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How Can Door and Window Enterprises Use Digitalization to Connect the Entire Front-, Mid-, and Back-end Value Chain? Session 10 of the Soonfor Academy Private Board Meeting

Published on: 2023-10-31

On October 27, the 10th Door and Window Enterprise Special Session of the Soonfor Academy Private Board Meeting was successfully held at Soonfor Software's Dongguan headquarters.

During the evening brainstorming session, a young company leader had just finished speaking when waves of laughter came from the venue. Everyone applauded and praised him, creating strong collective resonance. What did he say? Let us review the highlights from the event.

1. View the enterprise from a higher level

and look at the present with the future in mind

The attending door and window entrepreneurs first visited and studied at Soonfor. Each part was arranged with senior Soonfor consultants who gave detailed sharing, including learning the overall planning of digitalization through a home furnishing sandbox with sound, light, and electricity, experiencing the C2M intelligent manufacturing model at the principle factory, and discussing management pain points and difficulties in the door and window industry at the home furnishing experience center.

How Can Door and Window Enterprises Use Digitalization to Connect the Full Value Chain Across Front, Middle, and Back Ends?

2. Top-level digital thinking for door and window enterprises

Afterward, Zhang Aiguo, chairman of Soonfor Software, taught a course titled Top-Level Thinking for Digital Transformation of Door and Window Enterprises. From intelligent marketing to intelligent manufacturing, he shared top-level thinking on digitalization. Through this course, everyone gained a deep understanding of why door and window enterprises need digitalization, what the underlying logic of intelligent manufacturing 4.0. is, and how exactly it should be done.

3. From marketing, design, and order splitting

to an overall implementation solution

At this door and window digital private board meeting, Soonfor Software also invited ecosystem partners Modou and 3Vjia to respectively provide detailed introductions on how marketing, design, and order splitting can be implemented. Finally, Soonfor's senior consultants shared how to connect all key nodes as a whole to maximize efficiency and truly provide door and window enterprises with an integrated full-chain solution.

4. The brainstorming session was full of highlights

During the brainstorming session, door and window entrepreneurs freely expressed their views and shared the development histories of their own companies as well as their views and insights on digitalization.

Statement by Leader A: Ninety percent of what we do is engineering orders, and we are Vanke's largest partner. The main reason for promoting digitalization is that the real estate sector was too comfortable a few years ago. At that time, we had 2. billion yuan of orders in hand and another 2. billion yuan of orders waiting outside. In the past, as long as you kept your head down and worked, you could make money. Management was extremely chaotic. Now it is different. Orders are limited, and all kinds of problems have been exposed, requiring more refined management.

Statement by Leader B: I have always believed that a company can never earn money beyond its own cognition. First, as top leaders, we must expand our own cognition and realize that digitalization is the key to transformation in the door and window industry. Digitalization is completely connected with our business, and using digitalization can break information silos, connect management nodes, and optimize the talent structure. Second, budgeting is very important. Top leaders must make such reserves in enterprise digital planning, and they must continue doing so. Third, we must personally enter the field. We need to participate in the whole process, understand the overall progress of the project, and strongly promote key digital projects from top to bottom.

Statement by Leader C: I think top leaders should study more and expand their thinking. Digitalization in our door and window industry can greatly improve management efficiency and production efficiency. Labor costs are now very high, and I believe that by using digital management tools, we can work together to compete for a share of this industry.

Statement by Leader D: Before implementing digitalization, I believe we must first do lean management well and connect the processes. Second is internal IT construction; the success of a digital project requires internal personnel to take it over. Third, for any demand, provide feedback to the digital service provider and let experts help answer questions and resolve confusion.

Statement by Leader E: Many enterprises still do not understand what digitalization is or how digitalization should be done. Personally, I believe professional matters should be handled by professionals, and the first step should be to find people who truly understand this matter. In addition, our own enterprise must also learn this matter and pass it down, so that no matter who joins the company in the future, they can do this work.

Statement by Leader F: Regarding how to ensure the success of digital transformation, I think selecting the right service provider is very important. We need to see whether the company continuously invests in digitalization. Second, selecting the right people is very important, including whether the people following up on the project are trustworthy. Many enterprises set aside a portion of their annual revenue for digital construction every year, which is also very necessary.

After everyone finished speaking, Chairman Zhang of Soonfor supplemented and explained each point one by one. He said, "The door and window industry is a typical experience-based industry. We must turn experience into capabilities, and then connect these capabilities one by one into a whole. Enterprise competition today is definitely not competition at individual local nodes. Many enterprises think that recruiting IT talent from successful companies is the solution for digitalization, but in fact every enterprise has different actual conditions. To solve fundamental enterprise management problems, it is still necessary to learn the management models of successful enterprises."

During the brainstorming session, the entrepreneurs discussed happily and collided intensely with ideas, and the event did not end until 11 o'clock late at night.

5. Summary

The Soonfor Academy Private Board Meeting featured exchanges among peers and guidance from industry experts. Everyone said that after settling down to study for most of the day, they benefited greatly and felt the time was very worthwhile. Soonfor Academy Private Board Meetings have been successfully held for ten sessions and will continue in the future. Entrepreneurs are welcome to join.

Digitalization and intelligence are development directions currently pursued by many industries, and door and window enterprises are no exception. This transformation can help enterprises improve efficiency, reduce costs, enhance competitiveness, and provide more innovative products and services.

How Can Door and Window Enterprises Use Digitalization to Connect the Full Value Chain Across Front, Middle, and Back Ends?

When carrying out digital and intelligent transformation, door and window enterprises need to fully consider their own development needs and current conditions and formulate strategies and plans suitable for themselves. As a pan-home furnishing digitalization expert, Soonfor will work with the industry to jointly support the prosperous development of the door and window sector.

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